Online gambling regulation in Denmark

Prohibited. Secondary sources attribute the ban to provisions on advertising and communication of unlicensed gambling in the Danish Gambling Act, including marketing rules and a prohibition on promoting unlicensed operators.

Spillemyndigheden states it is against the Gambling Act to communicate access to or advertise gambling operators without a Danish licence; focus on Danish-targeted marketing.

Spillemyndigheden (the Danish Gambling Authority), under the Ministry of Taxation — www.spillemyndigheden.dk

Danish Gambling Act (often translated as the Gambling Act or Gaming Act), regulating online betting and online casino since 2012.

Online casino: Licensed. Online sports betting: Licensed.

The regulator publishes a register of licensed operators. Spillemyndigheden publishes a public list of licence holders on its website.

https://www.spillemyndigheden.dk

• Payment blocking and blocking transmission of communication networks to illegal gaming providers
• Administrative actions and supervision by Danish Gambling Authority against illegal gambling offers
• Prohibition on advertising or communicating access to unlicensed gambling operators
• Criminal/administrative sanctions for violations of the Danish Gambling Act

• Marketing must not target children or young people under 18 in content or media selection
• Chance of winning must be presented correctly and in a balanced way; games marketed as entertainment only
• Advertising must not suggest gambling solves financial problems or grants social acceptance
• Duty of disclosure: licensed operators must include prescribed consumer information in gambling advertising

• Introduction and expansion of revenue/turnover-restricted online licences to support smaller operators
• Ongoing enforcement focus on illegal online gambling and affiliate marketing, documented in Illegal Gambling Reports 2023 and 2025
• Updated marketing and disclosure guidance, including stricter interpretation of section 36 marketing rules

• Exact section numbers for marketing, payment blocking and communication prohibitions (e.g. sections 36 and 65) are reported by secondary sources but not directly verified in consolidated statutory text
• Precise criminal offence classification and penalty levels for illegal gambling and advertising under the Danish Gambling Act are not confirmed from primary legal text
• Whether offshore/promo sweepstakes models are specifically tolerated or targeted in Denmark.
• Whether real-money prediction markets are treated as gambling, investment products, or financial derivatives under Danish law.
• Whether paid mystery boxes/loot boxes have a specific consumer-law or gambling classification distinct from general gambling rules.

1. spillemyndigheden.dk/media/n30foncu/the-gambling-market-in-numbers-2025.pdf
2. gamblingmaps.org/map/regulations/denmark/for-operators
3. igaming-times.com/countries/denmark
4. spillemyndigheden.dk/media/d2yfskb2/guidance-on-revenue-and-turnover-restricted-licences.pdf
5. spillemyndigheden.dk/media/kxdpnk5x/report-on-illegal-gambling-2023_0.pdf
6. gamblingmaps.org/map/regulations/denmark/for-operators/how-to-get-a-license
7. makeinfluence.com/en/academy/denmarks-gambling-advertising-reform-what-changes-for-influencers-promoting-betting-and-casino-sites
8. iclg.com/practice-areas/gambling-laws-and-regulations/denmark
9. riverodds.app/poker-in-denmark/
10. somuchpoker.com/poker-guides/europe/denmark
11. spillemyndigheden.dk/media/00lbift2/report-on-illegal-gambling-2025.pdf
12. cms.law/en/int/expert-guides/cms-expert-guide-to-online-gambling-regulation-in-europe/denmark
13. eupoker.com/denmark-poker-regulations/
14. gamblingmaps.org/map/regulations/denmark
15. lexology.com/library/detail.aspx?g=cc6d9442-22be-480b-a8d2-79e56578d577
16. gamingzion.com/denmark/gambling/gambling-sites/
17. spillemyndigheden.dk/en-us/news-articles/the-danish-gambling-authority-has-had-79-illegal-gambling-sites-blocked
18. cdn.rigsrevisionen.dk/rigsrevisionen/Media/638846177485298675/14-2024-UK.pdf
19. vegasslotsonline.com/news/2024/09/07/denmark-blocks-79-illegal-casinos-skin-gambling-sites/
20. euroweeklynews.com/2024/03/02/dont-bet-on-it-in-denmark/
21. sbcnews.co.uk/europe/2024/02/28/spillemyndigheden-gets-court-approval-to-block-83-illegal-operators/
22. betterchecked.com/review/cases-gg-review-this-year-how-to-win-big-with-case-battles-and-free-play-460ddc92
23. betterchecked.com/review/earnlab-test-review
24. betterchecked.com/five-legal-frameworks-mystery-box-sites-use-to-dodge-a-gambling-licence-pick-one
25. thegamehaus.com/igaming/mystery-boxes/
26. spillemyndigheden.dk/en-us/businesses-and-associations/games-which-require-a-licence/revenue-restricted-licences/guessing-competitions

Researched 2026-09-21 from public sources and summarised by the Brandfense team. Not legal advice — confirm with the regulator or your counsel before acting.